That’s achieved by planning a design with negative space. Negative SpaceĪ luxury brand logo knows how to guide your eye to what’s important, the logo itself. The design is implanted in people’s minds and furthers brand awareness. That’s why “just do it” is synonymous with Nike, which, although not a luxury brand, has mastered branding, nevertheless.Ī luxury brand logo keeps the design simple, such as only a wordmark or a wordmark with a monogram.
When you try to overcomplicate them, no one remembers them. Simple Designīrand logos are like brand slogans. Here are the design factors these logos have in common. What Makes a Good Luxury Brand Logo?Īlthough it seems like luxury brand logos have a certain je ne sais quoi to them, the qualities that differentiate a luxury brand’s logo from any other are identifiable. We’ll also examine 30 of the most famous and beloved logos in luxury brands to inspire your own ideation. In today’s post, we’ll tell you everything that a good luxury brand logo entails. If you close your eyes and think of luxury brand logos, dozens of such logos immediately spring to mind, right? Although the logos can run the gamut from automobile manufacturers to fashion houses, each brand is dripping in extravagance.